To coincide with the launch of EMVY’s product range, the label was in need of a new ecommerce website that would showcase the brands products. With products ranging from cremes, lotion’s and soaps emvy aspires to dominate the beauty industry. These supplements are designed to work with your body – not for your body.
The identity does not pigeonhole Curtis York to commercial development, nor limit it to its locality in Melbourne but speak to its brand promise to ‘Engage. Transpire. Transform.’ To differentiate the brand from the market we have designed a new language that deconstruction, rebuilds and overwrites the current visual approach in this space.
The world is changing, faster than you can imagine… Conventional advertising and marketing is failing to solve the problems arising out of declining brand loyalty, increasing product parity and an ever-rising tide of price-sensitive consumers. Dinergy addresses these issues with conventional marketing by providing clear, powerful and motivational advertising.